Radio News

"If it bleeds, it leads" Is what most news articles use to get target audience's attention

Ethnocentrism: Is not racism but is the belief that one culture is superior to another culture

British Newspapers tend to take an ethnocentric perspective towards British culture rather than whats happen across the world.

Radio News:

1. Brief Stories that are elaborated on
2. And then goes back to them to discuss more

Not all British Newspapers are Ethnocentric, people like Donald Trump are included since he is so popular (in a bad way) in the British Public.

1. International story
2. National UK Political story
3. Russian annexation of Crimea
4. South african President's repatriation of lands
5. Finally the toddler who was murdered is last place and not as "Newsworthiness" as other stories --------->

BBC Radio is politically bias rather than humanly bias, it would classify as a broadsheet newspaper if it was one. Middle-class, older audiences. Conservative.

The radio article does not include if the father was guilty and also no mention of ethnicity either; perhaps that it doesn't have anything to do with the incident.

From a left-wing perspective, ethnicity is not important, for right-wing it is important.

Target audience for Times: Middle-class, right-wing

Target audience for Daily Mirror: working-class, left-wing

Headline lexis

Binary opposition between the middle-class "Finsbury Park" and the horrific incident"

Don't include that it is the father that killed the toddler but rather a "man"

Chooses toddler to make it more manipulative personal angle of view

Selection of images

Ideological perspective, chosen a picture of the murderer with a mean face like if he didn't care. Also he looks quit creepy as well to make the audience feel disgusted

Only contains a drawing since you are not allowed cameras in court

Not similar to the photo in the Daily mirror's article. He is 'different', creepy moustache, looks foreign, clothing makes him seem like an outlaw (nothing like a normal person)

Body language

Layout

Ethnicity

Doesn't include his ethnicity, but where he is from in the UK "Hackney", ethnicity doesn't matter in BBC articles

Negotiated reading, the comments include a lot of completely ridiculous stuff with bare;y has a connection to the article.

comments allow the producer to get feedback from the public

Public comments allow newspapers to get away with certain viewpoints that they cannot tell irl

Clickbait: an article that deliberately wants to get clicked on

Newspapers Industry

The Daily Mirror

The Times

A text is a media product <----------
 |       Decodes                                   \
v                                                         |
Audience                                            | Negotiation
 |       Encodes                                     |
v                                                         /
Producer--------------------------------/



Institution and industry are completely separate terms

Institution is the values and ideology of a media production

A more informal, high impact, sans-serif font

Smart casual highlights that Long is a bit formal but also laid back

The white background is a neutral, non threatening background

The different colours of the tabs are nicely coordinated and blend into the white but also connote to variety and choice.

The variety of student shows that everyone is welcome. Different hairstyles, ethnic groups, genders, clothing.

Institutions differentiates from each other to attract groups of people.

1. Differentiation
2. Competition
3. Identification
4. Ideology

Purpose of an logo is for it to be easily recognised as it's own unique company

Many logos can be simple, classic and clean

For Shell, the yellow symbolises energetic which correlates to Shell's energy for car infrastructure 

Starbuck logo green symbolises growth and nature

White symbolises peace and tranquility

The crown symbolise power and the best but also loyalty

Stereotypically attractive female

Long wavy organic hair
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Selection of images used in a newspaper reinforces a negative ideological perspective
"His own party deserts him", the use of the word "desert" makes him more isolated
"On the gropes" means that Trump is in a bad situation politically
Play on the words "hanging by the ropes", meaning that he's cornered and about to lose, pun
"Trump on the gropes", the headline is absolutely massive, taking up a third of the cover.
Aimed towards people with not high educational levels, potentially towards GCSE levels, around 14
The whole story is adverse
2/3 of the headlines are about TV shows, meaning that the target audience would be of working-classes
A lot of assumptions being made here like "Strictly" and "Corrie", quite informal for a mode of address and can be told by how the writers know what the target audience is on about
San-serif font has associations with informality.

Very Conservative, implying that the newspaper tends to be proud of it's own country, includes the UK coat of arms.

Very upper class and the font enforces this as we associate terribly neat handwriting with the upper-classes

Newspapers cover current news

• Newspapers have a cluttered layout
• Has multiple stories
• Has multiple headlines

 Masthead
the title of a newspaper or magazine 

Barcode
a machine-readable code in the form of numbers and a pattern of parallel lines of varying widths, printed on a commodity and used especially for stock control.

Caption

a title or brief explanation accompanying an illustration, cartoon, or poster

Headline

The title of a magazine or a newspaper

Main Image

The big image on the cover of a magazine or newspaper

Page Numbers

The digits given to a certain page depending on how far into the magazine/newspaper/book it is

Target Audience

Which group of people the producers are trying to aim their products towards at

Pull Quote

a brief, attention-catching quotation taken from the main text of an article

 

Classified Ad

is a form of advertising which is particularly common in newspapers, online and other periodicals which may be sold or distributed free of charge

Skyline

this is an information panel on the front page that tells the reader about other stories in the paper to tempt them inside

Edition

Different versions of the newspaper

Stand First

a brief introductory summary of an article in a newspaper or on a website, typically appearing immediately after the headline

Byline

The line above the story that gives the author's name

Body Text

The written material

Standalone

A picture that can exist on it's own but usually on the front page

Centre Spread

One image that runs across two pages

 

Lead Story

The main story of the paper

Gutter

The blank space between two facing pages in the centre of a newsletter or magazine

Folio

Top label for the whole page

Page furniture

Everything on the page other than the stories and the text and the images

Proairetic codes can be seen by the couple as if they are about to speak or are in the middle of getting a photo.

 Top 5 films: not in order

1. Avengers: Infinity War
2. Thor Ragnarok
3. Treasure Planet
4. Predator
5. Total Recall

 Best Actor: not in order

1. Simpn Pegg
2. Arnold Schwarzenegger
3. Benedict Cumberbatch
4. Jeff Goldblum
5. George Clooney

 Best TV/movie opening theme tunes

1. Game of Thrones
2. Superman returns
3. Star wars
4. Shrek
5. James Bond

Best youtube channels

1. Vsauce
2. Zepherus
3. AlternateHistoryHub
4. OverSimplified
5. Grand Illusions